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Part of How to set evidence labels before choosing a creator media kit tool

Comparing image and colour controls across creator media kit tools on one brief

Creator media kits product comparison for England: compare documented image and colour controls on a common brief, while withholding untested performance claims.

What to take away

  • Four of the six records document typed hex-code colour entryCanva, Adobe Express, Figma and Google Slides. Beacons and Notion document presets only.
  • All six document an uploaded-image route, but the image roles differ, so the shared criterion is narrow.
  • No tool is ranked. No timed task, usability study or receiving-copy check was run for any of the six.
  • All six are browser products an England-based creator can sign up to, and all six publish a free tier.
  • Canva Pro and Adobe Express Premium publish UK rates of roughly £11 and £10 a month; the other three list in US dollars.

Which tools meet brief B1

On the brief's two hard requirements, an uploaded image and six typed hex colours, four records clear both. Canva, Adobe Express, Figma and Google Slides each document image input and hex entry. Beacons documents the upload and offers presets plus a picker, with no typed value stated in the inspected guide.

Notion documents a cover upload but works from a fixed colour set.

That is the direct answer for B1. The table carries the detail and the published price context.

Uploaded image documented

Canva
Yes, uploads panel takes a logo or cover
Beacons
Yes, cover image in the media kit builder
Adobe Express
Yes, logo and image upload in the editor
Figma
Yes, images placed as fills inside a frame
Notion
Yes, page cover image upload
Google Slides
Yes, insert image for a logo or cover

Hex colour entry documented

Canva
Yes, colour selector with hex; Brand Kit palettes on Pro
Beacons
No, preset colours plus a colour picker
Adobe Express
Yes, brand kits store colours with hex values
Figma
Yes, colour styles hold hex values
Notion
No, fixed text and highlight colours
Google Slides
Yes, custom fill colour accepts hex values

Published plan and price

Canva
Free; Pro typically around £11 a month in the UK
Beacons
Free tier; Pro typically around $8 to $10 a month billed annually
Adobe Express
Free; Premium typically around £10 a month in the UK
Figma
Free Starter plan, three design files; Professional typically around $12 to $16 per editor a month
Notion
Free personal plan; Plus typically around $10 to $12 per seat a month
Google Slides
Free with a Google account

Prices above are published list rates, labelled as typical.

Brief B1 in full

B1 describes a media kit for an England-based travel creator. If the delivery format is still open, a comparison of controlled HTML, accessible downloads and direct delivery weighs those routes. The requirements are:

  • Twelve permitted images, each with a caption beside the matching sample.
  • A logo lockup and a 16:9 cover image.
  • A palette of six hex colours.
  • One receiving format prepared for the brand reader.

B1 asks for typed hex values. A preset-only colour route forces an adaptation, and that adaptation belongs in the record, not in a closing note.

Where the two detailed records overlap

Canva's maker page and Beacons' design guide were both edited on 27 May 2025, and they overlap on the same two controls. The gap sits in image role. com/create/media-kits/) describes uploading a logo into the design, while Beacons' instructions describe uploading a cover image.

A logo and a cover do different jobs on a page, so the only shared criterion is that both accept an uploaded image.

Documented controls by record

Canva record

Uploaded image input
Logo upload
Colour selection
Selector, hex entry
Intended receiving copy
Not inspected
Timed usability study
Not performed

Beacons record

Uploaded image input
Cover image upload
Colour selection
Presets, colour picker
Intended receiving copy
Not inspected
Timed usability study
Not performed

Placement and treatment are not matched. For the narrower question of which of these two the official evidence favours, the shortlist review of Canva and Beacons keeps the two candidates apart.

England availability and pricing in one place

All six are browser-based products, and none gates sign-up by region. A creator in England can open an account and reach the same controls as any other market. Only Canva and Adobe Express publish sterling list rates on their UK pages, both near £10 to £11 a month on the paid tier.

Beacons, Figma and Notion quote in US dollars, so the sterling cost moves with the exchange rate on the day you buy.

Published list prices are usually shown excluding VAT, and a UK subscription may add VAT at checkout. Record the tier, billing period, currency and tax line before a figure goes into a budget.

What the documented controls do not prove

A documented control is not a test pass, and an untested field is not proof that a feature is missing. The unit here is the record, not the finished kit. Nothing supports a claim about speed, reliability, accessibility or satisfaction, and no tool is ranked.

If you would rather run the task than read the records, three evaluation designs for a creator media kit question sets out how to build the trial.

Rights and document quality, kept separate

GOV.UK copyright guidance covers permission and permitted use for the twelve images in B1. An upload control grants no permission to use a file, and that question sits outside all six tools.

Government accessibility guidance is written for public bodies and helps when planning a check of headings, alt text and reading order. It certifies no tool and no kit. No keyboard or assistive-technology test was run.

Common questions

Which tools meet brief B1 outright?

Canva, Adobe Express, Figma and Google Slides, because each documents both an uploaded-image route and typed hex entry. Beacons meets the upload half and not the typed hex half as documented. Notion meets the upload half and not the colour half.

Do the listed prices decide anything?

No. They are published list rates, labelled as typical, and they shift with billing period, region and seat count. Three of the six quote in US dollars. Check the account before relying on a limit or a price.

Why is a documented control not a test pass?

Because nobody opened the tools for this comparison. No receiving copy was inspected, and no timed task or usability study took place. A record can describe a control without showing how it behaves on a real kit.

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